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Official Honey Partner
HoneyBee & Co. and London Pulse Netball
It is our great pleasure to announce the partnership between HoneyBee & co and London Pulse. As exciting newcomers to the netball scene, London Pulse are the rising stars of the Vitality Netball Superleague Championship.
About London Pulse
London’s Only Superleague Netball Team
Not only they provide world-class Netball for fans to watch, engage with and enjoy, but they also reflect the extraordinary diversity of London in their teams. Aligned to their core mission of unearthing the leading talent in London and the South East; they simultaneously provide a pathway to success by activating the players’ confidence and self-belief, enhancing their ability to engage with the world at large.
HoneyBee Collective Ltd, trading as HoneyBee&co, is a honey distribution company based in Cambridge. Besides its core business operations, the company focuses on sustainability issues in the industry, educational, social campaigns aimed to help buyers make more conscious purchases, and last, but not less important, on health and well-being surrounding the sweetest gift of nature; honey.
Good nutrition is such an important part of ensuring our athletes remain healthy and top of their game. Our squad love the honey and we are delighted to partner with Honey Bee & Co.
Sam Bird
CEO & Head Coach, London Pulse Netball
Their Mission
Find. Inspire. Develop.
London Pulse is London’s only Superleague netball team. Its mission is to find, inspire and develop the next generation of leading netballers to be Superleague and England stars of the future. As the provider of England Netball’s performance pathway for London and the South East, they already have an impressive track record to be proud of.
Their performance pathway for young athletes aged 14–21 has already produced exceptional talent, with many now playing Superleague netball. Netball is one of the most played sports globally by women with more than 20 million participants and the most played sport by women in the UK.
Londoners certainly have a passion for Netball ; with sell-out crowds at International and Superleague matches held in the capital city at our iconic venue, Copper Box Arena located in the Queen Elizabeth Olympic Park.
London has a unique identity, bustling economy, vibrant social and cultural hotspots, all providing the perfect backdrop for a London-based team. We are proud to be the home for Netball in London. London Pulse creates and provides opportunities for London-based athletes to develop and perform at a very high level.
As an emblem of women’s empowerment, London Pulse is a team that our capital city can proudly support. Their social commitment is outstanding, being part of the schools and broader community, covering 32 London boroughs, offering free sessions to primary school children who would not otherwise access netball.
Honey can help athletes maintain muscle glycogen giving them the boost they need during the highest level of competition or training. We are thrilled to be a part of this journey and support the team.
Dragos Nistor
HoneyBee & Co.
Community
Shared Values. Shared Community.
London Pulse has a culture of education and inspiration to ensure athletes understand important issues regarding racial harmony, clean sport, and being influencers and role models. In addition, they aim to help and inspire others while working with our community-based projects providing Netball to players aged 9–99.
32 London Boroughs
Free netball sessions for primary school children across all 32 London boroughs. Community is at the heart of everything London Pulse does.
Performance Pathway
A structured development pathway for athletes aged 14–21, producing England-level talent from London and the South East.
Role Models
London Pulse fosters not only incredible athletes but strong role models, with a culture of education, racial harmony, and clean sport at its core.
Photos were taken at London Pulse Pathway Hub League Fixtures sponsored by Visions in Education.
Official Honey Partner
Support London Pulse. Taste the Honey They Trust.
The same raw, unpasteurised honey that fuels London Pulse athletes is available to order directly from our site. Free delivery on 3 or more jars.